About Me

Hi! I'm Annie, a seasoned corporate reputation consultant with over a decade of experience in prominent global agencies. My journey at the forefront of digital communications, corporate responsibility, and insights has equipped me with a unique understanding of the dynamic landscape of modern communications. I specialise in guiding professionals through this, helping navigate changing stakeholder expectations while driving business interests forward.

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Having led the Corporate practice at Ketchum UK, and played a pivotal role in the growth of FTI Consulting’s Digital and Insights and Sustainability practices, I bring a wide range of experience and expertise to the table. I’ve advised blue-chips, start-ups, public sector organisations, and high profile individuals, responding to some of the defining communications challenges of recent years, such as corporate purpose, executive positioning, DE&I, and sustainability storytelling.

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I've helped businesses and individuals build and protect their reputations. I've guided them through issues, product launches, campaigns, reporting, transformation and growth.

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At the core of my consultancy is a commitment to driving not just results, but impactful change. Whether you're a brand looking to level up, an agency in pursuit of growth, or an individual aiming for a reputation boost, I'm here to collaborate and elevate your journey.